Design system that positioned Redstart as a trusted deep-tech fund authority.
Redstart Ventures
Problem statement
Redstart’s website masked their rigorous investment philosophy and scientific approach, looking like every other VC fund. This misalignment weakened trust with LPs, founders, and partners seeking clarity and conviction in their fund identity.
TII solution
Build a design system that translates their investment philosophy into a distinct digital identity. Create a presence that immediately conveys clarity and conviction to founders in advanced AI, new materials, and climate tech, while strengthening credibility with LPs and partners.
Deliverables
Website design and development
Brand system